Monday, October 19, 2009
Are you looking for
Are you looking for a Social Media / New Media Manager? Here she is! Are you looking for an individual who will lead the creative, marketing and monetization strategies for your company while also managing communication across a network of customers, consumers, clients and entrepreneurs? Are you seeking a super-energetic individual with passion for social networking and the expertise to design features that will attract people to their community? Do you want someone responsible for providing members with a variety of fun activities and compelling incentives to frequently participate in the community? You have found that person with MaryEllen Gibson Responsibilities: Oversee the design and implementation of social networking features, activities and events within the online game creation community Develop the monetization strategy for the community's micro-transactions, subscriptions, virtual goods, events, user-generated content stores, etc. Collaborate with clients to incorporate captivating social networking features into our design templates Produce blog updates, podcasts, videos, online posts and newsletters to promote the community, featured members, new content, etc. Produce blog updates, podcasts, videos, online posts and newsletters to promote the community, featured members, new content, etc. Establish an implementation strategy for 3rd party content that will enrich the overall user experience and keep the community fresh for frequent visitors Integrate features that sync with Facebook, MySpace, Twitter and other social networking websites Requirements: Leadership experience with the strategic planning and marketing of at least one successful online community Proven ability to create and execute online social media campaigns with growth a 30 day period and more as time goes on in a viral fashion Achievement of simultaneous and prominent placement on leading social news sites including: Digg, Fark, Mixx, Newsvine, Propeller, Reddit, Shoutwire, Sphinn, and Technorati Expertise publishing or participating on blogs, social news, video/photo sharing, social networking applications, widgets/gadgets, viral marketing campaigns and podcasts Experience implementing online monetization models and a strong familiarity of leading e-commerce systems and potential co-marketing partners Ability to quantitatively assess web analytics and data to adapt creative and business objectives in response to market feedback and user activity trends Comfortable working in a lean, start-up environment where thinking out of the box is strongly encouraged Also desirable: Experience designing social networking and/or online community features MBA Masters of Business Administration Contact MaryEllen Gibson at www.maryellengibson.com maryellengibson at gmail dot com
