MaryEllen Gibson is

MaryEllen Gibson is Your Online Program Manager - Social Media & Community Strategy Description MaryEllen Gibson an online program manager will help lead your social media & community integration strategy and execution across your company. MaryEllen Gibson can: • Formulate your strategy and develop comprehensive plans of where and how social media and community integrations into your company and how it will take place • Posses a thorough understanding of social media and web 2.0 trends and their applicability to the dell.com website • Creatively leverage all available research, understand customer and business value drivers, identify and develop the key projects to execute against, partner both internally and externally to develop execution plans, and measure/quantify impact • Develop strong alignment with the various impacted business units along with comprehensive business case development • Partner with marketing, design, operations, IT, external vendors, and industry thought leaders • Manage and conduct internal and external customer usability/feedback sessions and surveys as needed • Evangelize the vision and sell the plans globally and business wide MaryEllen Gibson’s Qualifications • Strong Communication and partnering skills • Proven Leadership • Creativity • Organizational Agility • Drive for results • Leadership thru Influence • Strategic Agility • Ability to deal with ambiguity in a fast paced eBusiness environment • 8+ years relevant experience • MBA Masters of Business Administration